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WHAT IS BLOG WRITING AND WHY DOES YOUR BUSINESS NEED IT?

WHAT IS BLOG WRITING? A blog(also known as a web blog) is an online journal providing information on a website. Blog writing refers to the practice of writing and publishing blogs on a website. This style of writing is interactive at the heart of it. The purpose of blog writing is to keep readers and customers informed about the latest news about a company.  Blog writing started as a tool for personal use. People wrote about topics that piqued their interest without any additional technicalities to it. The blog writing style of today demands a more straightforward approach, which is to increase the SERP of the website, the visibility of the brand, and the web traffic.    6 REASONS WHY YOUR BUSINESS NEEDS BLOG WRITING Big companies have full-fledged content marketing programs which do most of the work. A dedicated website of the company might not always offer enough information. So practicing the art of blog writing can help your company blog to shine.  The reasons ...